Chinese mythology dates the discovery of tea to 2737 BC; Steeped and Infused founder, Jennifer Best discovered it in 2006. It’s said the Chinese Emperor, Shen Nong, was sitting under a wild tea tree while his servant boiled water, when a few leaves from the tree fell into his pot, rendering hot water delicious; Jennifer Best’s discovery of tea was almost as serendipitous. Jennifer was on a quest for wellness, in the midst of an acute flare-up of Fibromyalgia. Sleeplessness was the symptom that most vexed her. She tried allopathic and naturopathic medicine, but it was a tea blend, Sweet Dreams, that finally lulled Jennifer back to dreamland.
Jennifer Best had dreams of entrepreneurship. Already possessed of business acumen when she discovered the health benefits of tea, Jennifer’s own shopping patterns revealed a dearth of good loose leaf in the city. Tea, Jennifer had learned, is like wine, affected by growing conditions and processing methods. Jennifer sought to offer the best loose leaf teas and to foster a community of tea appreciators through customer service that’s knowledgeable and genuine, that’s about connection. Steeped and Infused started in 2007 as a small online store offering twenty teas. In 2009, Steeped and Infused opened a retail store on Queen Street East stocking eighty. As of 2011, Steeped and Infused has two licensee locations.
As the company grows, through Steeped and Infused’s bricks and mortar and online presences, a community continues to evolve out of Jennifer’s personal focus on holistic wellness and her entrepreneurial insistence on superb customer service. Steeped and Infused hosts tea-focused events, including tea-leaf readings, in-store yoga classes and culinary tours, and regularly posts blog entries on tea, health and wellness. Jennifer cultivates a welcoming space for passionate, fun and informative conversations. Your stories, your insights, your support are deeply appreciated at Steeped and Infused. Drop in or drop us a line anytime, share your discoveries.